FREEP!K
Freepik is a Spain‑based creative platform that combines a vast library of stock visual and audio assets (photos, illustrations, vectors, icons, templates, audio, video) with a growing collection of AI‑powered tools for creation and editing. Founded in 2010 in Málaga, the company operates under a freemium model: many assets are available for free (often under certain attribution rules), while subscribing gives access to more content, higher‑quality assets, advanced editing and generation tools, and relaxed usage rights.
In addition to its stock resources, Freepik offers an “AI Creative Suite” which allows users to generate images with text prompts, edit existing visuals (such as removing backgrounds, upscaling, or transforming designs), and create on‑brand content more efficiently. It aims to help designers, marketers, educators, and small businesses speed up creative workflows without compromising quality. Customers globally use it both for quick personal or marketing content and for more polished professional design work.